Cradle to Cradle: Remaking the Way We Make Things is a seminal book in the sustainability field co-authored by William McDonough & Michael Braungart. The book calls for the transformation of human industry through ecologically intelligent design.
The Upcycle: Beyond Sustainability—Designing for Abundance is the eagerly awaited follow-up to Cradle to Cradle. Drawing on a decade of lessons, McDonough & Braungart put Cradle to Cradle® concepts into practice with businesses, governments, and people around the world.
McDonough Braungart Design Chemistry (MBDC) is an environmental consulting firm that advises companies on integrating the Cradle to Cradle® principles into products, operations, and corporate strategy to regenerate economy, ecology, and equity.
The Cradle to Cradle Products Innovation Institute (C2CPII) is a non-profit organization created to administer the Cradle to Cradle CertifiedCM program for products and to bring about a large scale transformation in the way we make things.
William McDonough is a globally recognized leader in sustainable growth. He works as an architect, advisor, thought leader and designer at scales from the global to the molecular. In 2014, McDonough was appointed as Chair of the World Economic Forum Meta-Council on Circular Economy.
Professor Dr. Michael Braungart is a distinguished scientist with a background in chemisty and process engineering. His leadership and vision of ecoeffective design has inspired change throughout academia, NGOs, and industries worldwide.
Founded by Professor Dr. Michael Braungart in 1987, the Environmental Protection Encouragement Agency (EPEA) is an international environmental research and consulting institute headquartered in Hamburg, Germany.